What is more important? The journey or the destination. It is a bit like asking what comes first, the chicken or the egg? Ahh grasshopper, these are the age-old quandaries, but let me set your mind at rest. For website owners, the customer’s journey is paramount. This...

Domain hunting is a big threat. No, this form of pursuit doesn’t involve individuals stealthy in their steps, masked in camouflage with pieces of bushland stuck to their heads or even the advantage of night vision goggles. These hunters seek a different kind of trophy...

Landing pages get some fairly peculiar definitions and rules associated with what they need to be. Should we listen or are they just rigid meanings not meant for interpretation or creativity? A landing page, whether reflective of your business’s personality, your...

Just when you thought you knew all the signs of a scam, it seems the scam artists have been hard at work again. If you have a blog or a content-heavy website, it pays to be aware of what these people are up to now. Now scammers are targeting your blog for their own...

Who would have thought? Once doing their thing and minding their own business - a staple in an online presence, the humble contact form now must fight for its rights to be left alone. Website contact forms have found themselves of late in the firing line for increased...